Following on from yesterday’s “Creative Christmas” video on slowing down, today we’re going to cover another key point while on a shoot and that’s staying present.

Obviously follow all the things your mum told you – get a good night’s sleep, eat your weetabix and wear a fresh pair of underwear to ensure you’re physically ready for a shoot.  

It can be incredibly taxing on not just your body but also your mind to stay alert for 10-12 hours a day.

It’s most important to stay present with whoever or whatever is in front of your camera – this means make eye-contact, engage and listen to your subject.

If you’re just sitting there looking at your computer and shooting tethered, your model is not going to get any feedback from you and you’re not going to get the best results from them.  

Being in the moment with your subject shows them respect, levels the playing field a little bit and should hopefully calm them down.

It’s important to put yourself in their shoes and don’t ask them to do anything you would be uncomfortable with, holding a camera can be a powerful thing and in the wise words of Uncle Ben “With great power comes great responsibility).

Simple things like checking your phone on set can be a massive distraction, it takes your brain away to another place even just for a split second and it can take a while to get back into a rhythm.  

If you have a client or a model there and you’re just looking at your phone and not interacting with them they will quickly lose interest too.

Tomorrow we’re going to go over a really simple (but often forgotten) key to a successful shoot, charging your batteries!

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